News

Aputure announced the STORM 80c and STORM 1000c tunable color point-source fixtures in November 2024, extending the STORM family with Newsshooter coverage on 2024-11-19.

Godox introduced the ML80Bi and ML150Bi compact modular bi-color LED video lights in October 2025, with first-look coverage from CineD and Newsshooter on 2025-10-20.

Kailas lists the Fuga EX 330 trail running shoe on its new US store at kailasgear.com, giving North American buyers a direct channel to the Fuga line.

Naturehike filed for a Hong Kong IPO in late 2024, with its prospectus reporting 2024 global revenue above 4 billion yuan.

PGYTech shipped the OneMo Tactical Backpack in late December 2025, a rugged camera and drone pack for outdoor and travel shooters, per PetaPixel's 2025-12-29 coverage.

SmallRig announced a Pro Video Rig Kit co-developed with vivo to coincide with the vivo X300 Ultra launch, with the partnership press release going out on 2026-03-31.

Toread's Q3 2025 revenue fell 24.91% year over year to 300 million yuan, with net profit of 12.94 million yuan, per a 2025-11-13 Xinhua report.

Ulanzi entered the wireless microphone market with the A200 Mini Mic in November 2025, with Forbes positioning the product as a low-cost alternative to DJI and Rode.

Zhiyun released the Cinepeer Weebill 3E, a $249 compact full-frame gimbal aimed at mirrorless shooters, with PetaPixel coverage on 2024-06-24.

Roborock has launched the Saros 10, a flagship robot vacuum with an adaptive chassis that can lower itself to clean under furniture, AI-powered obstacle avoidance, and a $1,499 price point.

Keychron has launched the Q HE, a 75% mechanical keyboard with magnetic Hall Effect switches that allow per-key actuation adjustment from 0.1mm to 4.0mm.

Honor has launched the mid-range Honor 600 and 600 Pro in China, the first phones to ship with Qualcomm's Snapdragon 7+ Gen 4 and a 200-megapixel main camera.

Autel Robotics has refreshed the EVO Lite+ with a 1-inch CMOS sensor, 6K video, and improved obstacle avoidance, positioning it as a direct competitor to the DJI Mavic 4 Pro.

After a quiet launch in China, DJI's Flip is hitting US shelves. It pairs sub-249 g weight with full-coverage prop guards, aiming squarely at solo creators.

FiiO, Simgot, Dunu, KZ Acoustics, Kinera, Truthear, 7Hz, Letshuoer, NiceHCK, BGVP, and Tangzu all launched new in-ear monitors in 2026, with planar magnetic drivers now reaching sub-$100 price points.

Haier's revenue in 2025 confirmed it as the world's largest home appliance maker by retail sales, ahead of Whirlpool, Bosch, and LG.

At ISCAS Shanghai, Huawei unveiled the Tau Scaling Law and LogicFolding architecture, with the first LogicFolding Kirin chips arriving this fall. The same month brought the MatePad Pro Max China debut, an updated Aito M9, and the GAC-Huawei Aistaland GT7 reveal.

PITAKA and ESR have both released new MagSafe-compatible phone accessories in 2026, with aramid fiber cases, magnetic wallets, and Qi2 wireless chargers at competitive price points.

Lenovo's second Windows handheld packs an OLED 144 Hz panel and a detachable controller. It's positioning itself directly against the Steam Deck OLED and Asus ROG Ally X.

SHEIN has opened a 1.5 million square foot on-demand manufacturing hub in Guangzhou, the company's first vertically integrated production facility, with the goal of cutting average lead times from 7 days to 3 days.

HiFiMan has launched the Susvara Unveiled, the most expensive headphone the company has ever produced, with a fully open-back design that drops the back grille entirely.

The 600,000-unit Camaçari complex is now operational, making BYD the first Chinese automaker with full-scale local production in Brazil.

Anta, Peak, and Li-Ning have all released new carbon-plated basketball signature shoes in time for the 2026 NBA playoffs, with Klay Thompson, Anthony Edwards, and Jimmy Butler all wearing the new models.

Gree's residential AC exports to Southeast Asia passed 10 million cumulative units in the 2025 results, with Indonesia, Thailand, and Vietnam the top three markets. The company is the largest residential AC maker in the region by volume.

The L60 family SUV has become Nio's most important volume driver, undercutting the Tesla Model Y in the Chinese market.

BYD is in early talks with Stellantis and other European automakers about buying shuttered European assembly plants, as Chinese EV makers look for local production capacity to avoid EU import tariffs.

Anker's AnkerMake sub-brand has emerged as one of the few Chinese brands with a credible consumer 3D printer line, with the M5C and M5 shipping to more than 80 countries in 2025-2026.

The German industrial robotics maker owned by Midea has hit a new annual shipment record, driven by EV battery and solar manufacturing demand.

ZTE has refreshed its flagship Axon line with the Axon 60 Ultra, the first phone to ship with a third-generation under-display selfie camera that matches a traditional punch-hole in image quality.

BYD, Geely, SAIC, XPeng, NIO, and others together held more than 15% of Europe's electric-car market in 2025, up from under 5% three years earlier, according to JATO Dynamics data published in May 2026.

Gree, Joyoung, Bear, Supor, and eufy all launched new products in 2026 with a focus on smart home integration, energy efficiency, and quieter operation.

Anker's Solix division is taking aim at the US home backup market with a new modular battery platform built around 2 kWh stackable packs.

Redragon, Dareu, Ajazz, Akko, Royal Kludge, and LOFREE all released new mechanical keyboards in 2026, with Hall Effect switches and wireless connectivity now standard at $80-150 price points.

Li Auto is now the first Chinese EV-only startup to pass 1.5 million cumulative deliveries, with the L-series extended-range SUVs as the volume driver.

Pop Mart has announced plans to open 50 new stores globally in 2026, including 20 in Europe and 15 in North America, driven primarily by demand for the Labubu character series.

Hisense, TCL, and Skyworth all launched new flagship TVs at CES 2026, with Mini-LED backlights and 100-inch+ screen sizes now standard in their high-end lineups.

Anker's Eufy sub-brand is moving beyond security cameras and robot vacuums with a new smart lighting line and a home energy monitoring system, both launching globally in mid-2026.

Realme has launched the GT 8 Pro in international markets, undercutting Samsung and OnePlus on price for a Snapdragon 8 Elite Gen 2 flagship.

Pop Mart's larger MEGA 1000% figures and the Skullpanda and Hirono IP lines have grown alongside Labubu in 2024-2025, with The Monsters animated feature introducing the cast to Western audiences.

Xiaomi's second electric vehicle, the YU7 mid-size SUV, ships with HyperOS for the cabin and targets the high-volume family-SUV segment.

361 Degrees, Xtep, and Feiyue have all released new carbon-plated marathon shoes in time for the spring 2026 racing season, with sub-200g weights and aggressive price points.

The first Xpeng-Volkswagen co-developed EV has rolled off the line in Guangzhou, with the first deliveries expected in late 2026.

Anker's AnkerWork sub-brand has launched the B650, a 4K webcam with on-device AI tracking, dual omnidirectional microphones, and a built-in privacy shutter at a $199 price point.

NIU and Ninebot have both launched new long-range electric scooters in 2026, with 100+ km range, smart features, and aggressive pricing for the European and Southeast Asian markets.

Vivo's 2026 imaging flagship pairs a 200-megapixel APO telephoto with a ZEISS-supplied main sensor and a custom V3+ imaging chip.

Hubsan has launched the Zino Mini Pro, a folding drone that weighs under 249 grams to avoid regulatory registration in most jurisdictions, with 4K HDR video and a 40-minute flight time at a $599 price point.

Ecovacs extends its flagship T-series mop-washing technology to a more affordable price point, undercutting Dreame and Roborock in the segment.

Chuwi and Teclast have both released new mini PCs and 2-in-1 tablets in 2026, with Intel Core Ultra processors, detachable keyboards, and aggressive pricing for the global market.

Dreame's 2026 flagship robot vacuum introduces a motorized leg that lifts the chassis over thresholds up to 6 cm, a long-standing weak spot for robot vacuums.

UGREEN has expanded from cables and chargers into NAS storage and Thunderbolt docking. The DXP8800 Plus AI NAS and Revodok Max 213 dock lead the 2025-2026 push.

UGREEN, Baseus, and CukTech have all released new GaN chargers in 2026 with 200W+ output, smaller form factors, and aggressive pricing for the global market.

The Edifier STAX Spirit S300 is the first Bluetooth TWS earbud with a planar magnetic driver, a category previously limited to wired audiophile IEMs.

Zepp Health's Amazfit sub-brand has launched the Active 3, a fitness-focused smartwatch with a 1.9-inch AMOLED display, 14-day battery life, and a $149 price point.

OnePlus's 2026 flagship is now shipping globally with the Snapdragon 8 Elite, a 6,000 mAh battery, and IP69 dust and water resistance.

Meizu has launched the Meizu 22 in China, the brand's first proper flagship since the Meizu 20 Pro, with Snapdragon 8 Elite Gen 2 and the new Flyme OS 12.

Oppo's 2026 camera flagship ships with a 1-inch Sony LYT-900 main sensor and a 6x periscope telephoto, and is the first Find X Ultra model sold in Europe.

PITAKA has expanded from aramid fiber iPhone cases into Apple Watch bands, the MagEZ Slider 3 3-in-1 charger, and the MagEZ Car Mount Pro 4 Qi2 in 2025-2026.

Zeekr has launched the 7X, a mid-size SUV with an 800V electrical architecture, up to 705 km of CLTC range, and a starting price of 229,800 yuan.

Bosideng has launched the Revolution collection, a new line of down jackets made entirely from recycled down and recycled polyester, with a price point 20% below its premium offerings.

ESR has expanded beyond MagSafe-compatible accessories into a broader case and charging line. The Cyber Tough case, Qi2 car charger, and Find My-compatible Geo Wallet lead the 2025-2026 push.

Anker's Soundcore sub-brand has launched the Liberty 5, a true wireless earbud with a planar magnetic driver, LDAC support, and adaptive ANC at a $149 price point.

Moondrop's first wireless sub-brand targets the budget TWS market with the same tuning culture, but a separate product team and supply chain.

TCL shipped 28 million TVs in 2023, overtaking Samsung for the first time in unit volume and confirming the Chinese brand's position as the global challenger to Samsung and LG in the premium TV market.