ChinaBrands
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Li-Ning 李宁

Beijing Founded 1990

Li-Ning is a Beijing-based Chinese sportswear brand known for sportswear, basketball shoes, and athletic apparel.

Known For

sportswearbasketball shoesathletic apparelChinese wave style

Available At

Latest from Li-Ning

Recent news, releases, and milestones from this brand.

Milestones

  • 2026-06Stephen Curry signs a reported 10-year, $400 million sneaker deal with Li-Ning after his split with Under Armour, bringing the Curry Brand to the Chinese sportswear group. Read more
  • 2026-05Li-Ning releases the JB3, Jimmy Butler's third signature basketball shoe, with a new wing-style carbon plate priced at $170. Read more
  • 2025-04Li-Ning opens its first flagship store in Tokyo's Shibuya district, marking a deeper push into Japan and the wider East Asian market.
  • 2024-03Li-Ning posts a record 2023 with revenue above 28 billion RMB and continued growth in premium sportswear, with the running and basketball categories as the main drivers.
  • 2022Li Ning's revenue surpasses 25 billion RMB and continues to expand in the premium sportswear segment.
  • 2018Li Ning debuts at New York Fashion Week, leading a 'Guochao' wave of Chinese national-pride fashion.
  • 2012Li Ning's 'Way of Wade' basketball line extends the brand into US-style performance basketball.
  • 2010Brand repositioning under CEO Kim Jin-Goon emphasizes a more premium sportswear image.
  • 1992Li Ning appears at the Barcelona Olympics and the brand becomes a top Chinese sportswear name.
  • 1990Founded in Beijing by the gymnast Li Ning, originally producing sportswear and footwear.