Feiyue 飞跃
Shanghai Founded 1930
Feiyue is a Shanghai-based Chinese footwear brand known for canvas sneakers, martial arts shoes, and retro style.
Known For
canvas sneakersmartial arts shoesretro stylecult footwear
Available At
- → Amazon
- → Feiyue Store
Latest from Feiyue
Recent news, releases, and milestones from this brand.
Milestones
- 2026-05Feiyue launches the Kantian 2 carbon-plated racing flat, the brand's first entry into the super-shoe category and a 165g shoe priced at $129. Read more
- 2025-10Feiyue's parent company reports a record year of overseas e-commerce sales, with growth strongest in the EU and the US.
- 2024-04Feiyue expands its European retail footprint with new openings in Paris, Milan, and Amsterdam, anchoring the brand in three of the continent's most important fashion cities.
- 2022Feiyue continues to sell low-cost canvas sneakers globally through e-commerce and fashion retail.
- 2019Feiyue gains global fashion attention through celebrity and influencer endorsements.
- 2006Feiyue's trademark is licensed to a French company that helps popularize the brand in Europe.
- 1970Feiyue becomes a popular cheap sneaker across China and parts of Europe.
- 1958The 'Feiyue' brand is registered in Shanghai, meaning 'flying leap'.
- 1930Founded in Shanghai as Da Hu Rubber Factory, producing canvas sneakers.